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Where Banking Meets Imagination

[L-R] Eric M. Luchangco, Executive Vice President, Chief Finance Officer and Chief Sustainability Officer, BPI; Maria Theresa “Tere” D. Marcial, President & Chief Executive Officer, BPI Wealth; Mariana Beatriz E. Zobel de Ayala, Director, BPI, and Senior Vice President, Ayala Land; Maria Cristina “Ginbee” L. Go, Executive Vice President, Head of Consumer Banking, BPI; Jose Teodoro “TG” K. Limcaoco, President and CEO, BPI; Disney’s Minnie Mouse; Mickey Mouse; Sarah Fox, Vice President & Regional General Manager, Southeast Asia, Disney Cruise Line; Simon Ho, Vice President & Chief Financial Officer, Hong Kong Disneyland Resort; Geraldine Naidu, Director of Brand Commercialization and Market Lead, the Philippines, Disney Consumer Products; Ben Cox, Vice President, Partnerships, Direct-to-Consumer, Asia Pacific, The Walt Disney Company Asia Pacific; Ivan Lee, Vice President, Corporate Alliances, Asia Pacific, The Walt Disney Company Asia Pacific
As it celebrates 175 years of serving Filipino families, Bank of the Philippine Islands steps into a bold new era—one that blends financial trust with the power of storytelling. In a multi-year collaboration with The Walt Disney Company Southeast Asia and its affiliates, BPI is reimagining what everyday banking can look and feel like, transforming routine transactions into experiences shaped by creativity, nostalgia, and aspiration.

This marks a first in the Philippine banking landscape, as BPI brings together four of Disney’s most iconic universes—Disney, Pixar, Marvel, and Star Wars—into a unified offering that spans consumer products, entertainment, travel, and leisure. The collaboration goes beyond branding; it is designed to embed moments of joy and inspiration into the financial journeys of customers.

At its core, the initiative reflects BPI’s evolving vision: to remain a trusted financial partner while adapting to the lifestyles and passions of modern Filipino families. Through themed card designs, exclusive promotions, and curated experiences, banking becomes more than a necessity—it becomes a gateway to meaningful moments. Whether it’s planning a dream vacation, enjoying entertainment perks, or simply carrying a card that reflects personal fandom, customers are invited to engage with their finances in more personal ways.

Among the highlights are specially designed debit and credit cards inspired by beloved characters and stories, along with access to exclusive offers tied to Disney experiences. Cardholders can unlock privileges for vacations such as the Disney Adventure cruise from Singapore, as well as curated trips to Hong Kong Disneyland Resort. Digital entertainment also plays a role, with promotions linked to Disney+ and other content platforms, extending the experience into everyday life.

For Disney, the collaboration opens new ways to connect with Filipino audiences, a market long known for its deep appreciation of its stories and characters. By partnering with a legacy institution like BPI, Disney brings its narratives closer to home—integrating them into daily routines rather than limiting them to screens or destinations.

Ultimately, the partnership signals a shift in how financial institutions engage with customers. It recognizes that banking today is no longer just about transactions, but about relevance, connection, and experience. By merging heritage with imagination, BPI is not only honoring its legacy—it is redefining it for a new generation, where every financial step can also be a step toward something memorable.

Written by Village Connect

In a world where free quarterly print and online publications rule, Concept and Beyond Publishing (formerly, Tesmarias Publishing) a publisher of Village Connect (VC) stands out as a pillar and a trailblazer, raising the bar for complimentary magazines with quality reads that are tailored to discriminating Filipino urbanites.

As a print and digital publication, VC strives to provide readers an insightful glimpse into the ever-changing business landscape through relevant dialogue and inclusive coverage of trending news, information, and lifestyle tidbits within (and outside) the metropolis.

On a bigger scale, VC identifies and promotes Philippine innovations in various industries and connects them with Manila’s young and upbeat populace.

Since its founding in 2011, VC emerged as a household and business name, with a monthly circulation of 50,000 copies distributed FREE in Metro Manila, VC is targeted toward select villages, multi-dwelling outfits (condominiums, serviced apartments), banks, and lifestyle facilities including salons, wellness institutes, and beauty and fitness centers. It is also exclusively carried by Figaro Coffee Shops in Metro Manila – truly living up to its goal of connecting villages and businesses.

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