What’s New at SM Supermalls?

SM Supermalls, renowned as the #HomeOfFirsts, continues to elevate the shopping and dining experience across the Philippines with a plethora of new offerings and exclusive events. From introducing international culinary delights to launching innovative retail spaces, there’s always something fresh and exciting awaiting visitors.

SM North EDSA has recently expanded its gastronomic landscape. Tonkotsu Kazan now serves rich, flavorful Japanese ramen, featuring hearty broths and premium noodles. For those with a sweet tooth, Bebang Halo-Halo offers a modern twist on the classic Filipino dessert, combining fresh ingredients with a creamy finish. Meat enthusiasts can indulge in Gyukatsu Kyoto Katsugyu’s iconic gyukatsu, blending traditional flavors with contemporary flair.

In a significant milestone, Milksha has launched its first concept store in the Philippines at SM North EDSA. Known for its premium bubble tea, Milksha offers beverages crafted with high-quality milk and tea leaves, providing a refreshing experience for tea aficionados.

Fashion enthusiasts will be thrilled with the arrival of Dr. Martens, showcasing its iconic footwear that makes bold style statements. Book lovers can explore Fully Booked x Kinokuniya, a literary haven blending English bestsellers with curated Japanese titles, catering to diverse reading preferences.

Anticipation builds as KKV prepares to introduce youthful, trendy essentials, while Aquaflask Design Lab is set to redefine hydration with stylish, double-insulated water bottles. All Aboard will soon offer a luxury hub for toys and collectibles, appealing to hobbyists of all ages.

Families can immerse themselves in The Underwater Adventure, an ocean-themed playground adorned with vibrant sea creatures and murals. Special discounts are available on the 1-hour pass, reduced from P400 to P299, and the 3-hour pass, now P420 from P550. These offers are exclusively redeemable via the SM Malls Online app.

Collectors will find delight in Gashapon Bandai’s capsule toy machines, featuring beloved anime characters. Additionally, Co. The Collectible Store offers rare Funko Pop! figures, K-pop albums, and anime memorabilia, making it a must-visit for enthusiasts.

SM Mall of Asia is set to welcome Rossopomodoro, bringing the authentic taste of Naples to the Philippines for the first time. Known for its Neapolitan pizza, featuring creamy mozzarella, a charred yet elastic crust, and sweet San Marzano tomatoes, each bite honors centuries-old Italian tradition.

Maison Margiela has already redefined luxury wardrobes with its modern, artsy flair, marking its first presence within SM. Renowned for avant-garde designs and meticulous attention to detail, the brand offers unique pieces that blend high fashion with artistic expression, catering to discerning fashionistas.

Fans of the global K-pop sensation SEVENTEEN can explore the Artist-Made Collection Pop-Up, running from January 15 to February 26, 2025. This exclusive event offers limited merchandise, so enthusiasts are encouraged to visit promptly.

SM Podium has become a culinary hotspot with new additions. Osteria Antica serves authentic Italian flavors, featuring handmade pasta, wood-fired pizzas, and curated wines, providing a refined dining experience that marries tradition with sophistication. Soon, Brotzeit will introduce the taste of Germany, offering pretzels, schnitzels, and more.

Felipe and Sons is poised to add a luxurious touch to grooming, offering stylish and indulgent barbering services, enhancing the self-care experience for patrons.

SM Megamall has welcomed Warabimochi Kamakura, the first of its kind in the Philippines, offering sweet, chewy Japanese warabimochi with delightful twists, bringing this traditional treat closer to enthusiasts. Adding to the vibrant café scene, Cooper’s Coffee is set to open, bringing expertly roasted, ethically sourced beans to caffeine lovers. From robust espressos to their signature brown butter latte, each cup is crafted with care. Complementing the beverages are tasty pastries, hearty sandwiches, and delectable cakes, making it an ideal spot to refuel and unwind.

SM City Dasmariñas in Cavite has expanded its culinary offerings. Popeye’s introduces its signature crispy fried chicken and Louisiana-style comfort food, while X Malatang offers a fiery, authentic take on Chinese hotpot. Dessert lovers can indulge in treats from Manila Creamery and Momoyo. Notably, Udders, Singapore’s #1 ice cream brand, brings its bold, playful flavors to the mix.

Cinnabon presents special deals, with Cinnabites 16’s available for P459 and the Cinnabites Combo 16’s for P699, exclusively on the SM Malls Online app. Yi Fang Taiwan Fruit Tea celebrates the Year of the Snake with P25 off select drinks, providing another reason to explore the app’s offerings.

Flying Tiger makes its debut in Cavite at SM City Dasmariñas, elevating the shopping experience with its quirky, creative selection of everyday essentials. From stylish stationery and unique home décor to fun gadgets and accessories, this Scandinavian-inspired brand offers a treasure trove of surprises for trendsetters and lifestyle enthusiasts.

Photo Objet brings a new level of creativity and fun, offering a one-of-a-kind space for capturing memories. Whether seeking aesthetic photo booths, themed backdrops, or instant print souvenirs, this spot is perfect for making every moment picture-perfect.

SM City Fairview invites visitors to a feast of flavors. BBQ Chicken serves mouthwatering Korean-style fried chicken with its signature crispy coating and bold flavors. Popper’s Pop! offers an irresistible selection of gourmet popcorn, ideal for movie nights or on-the-go snacking. Pizza enthusiasts can savor handcrafted creations from Leo Pizza, made with fresh ingredients and baked to perfection.

SM Seaside City Cebu introduces new dining experiences. Boy Belly is perfect for group dining, offering its signature barkada set menu, which comes with a platter of extra rice—on the house—perfectly paired with a free pitcher of iced tea.

SM CDO Downtown

Tech enthusiasts, get ready—HONOR is making waves at Level Three, Cyberzone, SM CDO Downtown! Known for its cutting-edge smartphones, sleek wearables, and innovative tech solutions, HONOR brings premium performance and stylish design to your fingertips. Whether you’re looking for a powerhouse device to keep up with your lifestyle or the latest in smart technology, HONOR delivers quality, innovation, and reliability—all in one place.

SM J Mall

Elevate your self-care routine at Beauty Sessions in SM J Mall, where expert services help you look and feel your best for the first time in SM. For a healthier lifestyle, Healthy Options offers a wide range of organic and all-natural products, from supplements to snacks, making wellness more accessible than ever.

No need to wait—exciting discoveries are always around the corner at SM Supermalls!

At SM Supermalls, the #HomeOfFirsts, every visit brings something fresh and unforgettable. From must-try flavors and the latest fashion finds to thrilling entertainment and rare collectibles, every visit brings something fresh and unforgettable. Whether you’re in the bustling metro or exploring SM malls across Luzon, Visayas, and Mindanao, expect first-to-market brands, groundbreaking experiences, and exciting trends you won’t find anywhere else.

Don’t miss out—plan your visit to SM Supermalls, the #HomeOfFirsts, today and be among the first to experience everything that’s new! For more exclusive deals and offers, download the SM Malls Online app on the Apple App Store and Google Play.

Stay updated on the latest happenings by visiting www.smsupermalls.com or following @smsupermalls on social media.