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MOA 360 LED: Redefining Digital Displays in the Philippines

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The MOA 360 LED, a towering 15-meter cylindrical display, elevates SM Mall of Asia as a global leader in digital entertainment.

The SM Mall of Asia (MOA) has unveiled the MOA 360 LED, a groundbreaking cylindrical digital display that sets a new standard for innovation and entertainment in the Philippines.

Standing over 15 meters tall and covering 170 square meters of LED screen, this state-of-the-art display is a testament to SM’s commitment to shaping the future of retail and digital engagement. Its futuristic design and immersive visuals promise to make it an iconic landmark at the heart of MOA.

SM Supermalls’ Executive Vice President for Marketing Jonjon San Agustin, SM Supermalls President Steven Tan, SM Engineering Design and Development Corporation President Hans Sy Jr., SM Mall of Asia Senior Assistant Vice President for Operations Perkin So, Prime Spots President Linda Panutat, and Inewvation International Corporation CEO and President Jayson So.

A 360-Degree Visual Marvel

The MOA 360 LED goes beyond a typical display, offering a captivating 360-degree viewing experience. Whether you’re standing in the atrium or exploring different corners of the mall, the vibrant, high-definition content surrounds you with stunning clarity. Its innovative cylindrical structure ensures everyone is drawn into the dazzling, pseudo-realistic visuals, redefining how visitors interact with both advertising and entertainment.

Daloy Dance Company dancers perform with the MOA 360 LED – Wonders of the Sea in the background, creating a fusion of movement and digital art.

A New Philippine Landmark

As the largest cylindrical LED display in the country, the MOA 360 LED cements the Philippines as a regional leader in technological and creative innovation. Its striking presence enhances the Mall of Asia’s status as a must-visit destination for both locals and tourists, adding a dynamic new dimension to its offerings.

A mallgoer interacts with an underwater installation at the unveiling of the MOA 360 LED – Wonders of the Sea.

Highlighting Marine Beauty

The MOA 360 LED debuted with “Wonders of the Sea,” a breathtaking visual showcase celebrating marine biodiversity. This underwater journey features dynamic coral reefs, teeming marine life, and lush underwater landscapes, immersing viewers in the Philippines’ rich aquatic ecosystems.

Broadcaster Bernadette Sembrano joins the excitement at the launch of the groundbreaking MOA 360 LED.

By combining cutting-edge technology with artistic storytelling, the MOA 360 LED offers a unique platform for brands and creators to connect with audiences. With this new attraction, SM continues to revolutionize mall experiences, blending innovation, entertainment, and education in one unparalleled display.

Written by Village Connect

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