Village Connect
Hino Motors Philippines (HMP) marked its golden anniversary on January 21, 2025, celebrating 50 years of providing quality commercial vehicles and exceptional service to the Philippine market. The milestone event was a testament to HMP’s commitment to innovation, resilience, and dedication to supporting Filipino businesses and communities.
The day-long celebration began with an exclusive morning tour of HMP’s headquarters and assembly plant in Laguna. Guests, including media representatives and industry partners, were given an insider’s view of the company’s state-of-the-art facilities. This tour highlighted Hino’s manufacturing expertise, from trucks and buses to custom-built commercial vehicles. A significant moment was the unveiling of HMP’s 80,000th production unit, the Hino 300 Series 916-XZU730 Aluminum Van, a testament to Hino’s technical and manufacturing excellence.
Adding to the excitement was the preview of the new FG Bus Concept. Locally developed and built, the FG Bus represents HMP’s innovative approach to providing reliable, comfortable, and efficient public transportation solutions. This project highlights the company’s dedication to addressing the evolving mobility needs of Filipinos.
The festivities continued with a grand evening gala at OKADA Manila, attended by HMP executives, employees, dealers, media friends, and notable personalities. Keynote speeches were delivered by prominent figures, including Mr. Satoshi Ogiso, President & CEO of Hino Motors Ltd. (Japan). Mr. Ogiso praised HMP’s contributions to public mobility and goods transport, emphasizing its vehicles’ role in helping Filipinos achieve their goals. He also highlighted the importance of embracing change as a driver of innovation and growth.
A special tribute was paid to HMP Chairman Vicente Mills, Jr., whose leadership has been pivotal to the company’s success. His vision and dedication were lauded as instrumental in solidifying HMP’s position as a trusted name in the commercial vehicle industry.
The evening also saw the announcement of a new partnership with Ninong Ry, a popular chef and entrepreneur, as Hino’s brand ambassador. Known for his creativity and business acumen, Ninong Ry embodies the reliability and resilience that Hino vehicles represent. He will promote the Hino 200 Series, a trusted choice for SMEs looking for dependable commercial vehicles to elevate their operations.
Since its founding in 1975, HMP has consistently adapted to changing industry landscapes, delivering durable and efficient vehicles for various sectors. From supporting local governments to aiding small enterprises, Hino’s comprehensive offerings have become vital tools for progress.
Looking ahead, Hino Motors Philippines is focused on advancing technologies like electrification and telematics to meet the demands of smart city environments. These innovations aim to improve urban mobility and create sustainable transport solutions, ensuring HMP remains at the forefront of the commercial vehicle industry.
The 50th anniversary celebration was not just a reflection of past achievements but also a commitment to shaping the future of transportation in the Philippines. Hino Motors Philippines continues to drive excellence, proving that resilience, innovation, and quality are the keys to lasting success.
