Village Connect
Heart Mate Canola Oil is celebrating its 25th year with a campaign that proves cooking can go beyond the kitchen and touch lives in a bigger way. Through its “Share-the-Love with Heart Mate” initiative, in partnership with Robinsons Supermarket, every purchase of any Heart Mate Canola Oil product from July 15 to October 15, 2025 will help patients of the Philippine General Hospital Medical Foundation, Inc. (PGHMFI). For each bottle sold, ₱5 will be donated to fund essential treatments, medical programs, and resources for underprivileged individuals in need of life-saving care.
This heartwarming effort builds on Heart Mate’s “New Look. Same Love. Heart Mate.” campaign, which introduced its refreshed bottle design. Now, the focus extends from healthy cooking to healthy communities. “Our promise has always been to bring hearts to our customers’ carts — and this partnership makes that promise tangible,” said Kerwin Legarde, Group General Manager of Robinsons Supermarket. “Choosing Heart Mate Canola Oil means caring for your own family while helping others.”
For the PGH Medical Foundation, this partnership means hope for many who rely on the hospital’s services. “The proceeds will help us provide quality healthcare and much-needed support to those who need it most,” shared Dr. Telesforo E. Gana Jr., Chairman and President of PGHMFI. The foundation aids indigent patients, many battling chronic or critical illnesses, by bridging gaps in healthcare access through donor-driven programs like this.
Fly Ace Corporation’s Vice President for Marketing, Abigail Ng-Reyes, expressed that this milestone year is about more than market success: “At the heart of our brand is the belief that health and wellness should be accessible to every Filipino. This campaign allows us to share that belief in a meaningful way.”
Known for its zero cholesterol, lowest saturated fat content, and rich Omega 3 and 6 profile, Heart Mate Canola Oil has been a trusted kitchen staple for promoting heart health without sacrificing taste. Now, each bottle purchased carries a double promise — nourishing your loved ones and extending that nourishment to those in need.
This isn’t just cooking oil; it’s an act of kindness in every pour. Through this campaign, Heart Mate Canola Oil invites everyone to cook with heart, share the love, and make a real difference — one meal, one bottle, and one act of generosity at a time.
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