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Step Into Europe: Landers Superstore’s Biggest European Festival Arrives!

The Grand Launch of the European Festival 2025 kicked off in style with a ribbon-cutting ceremony, joined by European Chamber of Commerce of the Philippines (ECCP) Executive Director Florian Gottein, Landers Deputy Chief Executive Officer Bill Cummings, Ambassador of Spain to the Philippines Miguel Utray, British Embassy Representative Windy Añonuevo, celebrities Carla Abellana and Daniel Matsunaga.

For many Filipinos, Europe is a dream destination—a place of breathtaking landscapes, rich history, and culinary delights. But now, you don’t have to hop on a plane to experience the magic of Europe. Landers Superstore, the country’s fastest-growing membership retail chain, is bringing the best of Europe straight to you with The Biggest European Festival this month. Get ready for an extraordinary celebration of European excellence, featuring premium products, exciting deals, and immersive cultural experiences.

Celebrities and influencers gathered for a stunning photo op in front of the Arc de Triomphe replica inside Landers Superstore Arca South, capturing the essence of European elegance at the European Festival 2025 Grand Launch.

A Festival Like No Other

After the overwhelming success of last year’s Japan Fest, Landers is elevating the experience with an even bigger showcase of European brands. Expect an extensive lineup of premium products, thrilling discounts, and activities that transport you to the bustling streets of Paris, Rome, or Madrid. Whether you’re a fan of gourmet European treats, an art and culture enthusiast, or simply looking for a fun weekend activity, this festival is an unmissable experience.

Landers Superstore Deputy Chief Executive Officer Bill Cummings welcomed guests at the European Festival 2025 Grand Launch, highlighting strong Euro-Filipino ties and Landers’ commitment to world-class shopping experiences.

A Grand Kickoff

The festival officially launched on March 5, 2025, at Landers Arca South, where guests were treated to a mesmerizing flamenco performance by AXIS, setting the perfect tone for a European-inspired celebration.

The ribbon-cutting ceremony was led by Landers Deputy CEO Bill Cummings, Spanish Ambassador Miguel Utray, ECCP Executive Director Florian Gottein, British Embassy Representative Windy Anonuevo, and celebrity guests Carla Abellana and Daniel Matsunaga.

European Chamber of Commerce of the Philippines Executive Director Florian Gottein highlighted the importance of Euro-Filipino partnerships at the European Festival 2025 Grand Launch, celebrating cultural and economic collaboration.

In his opening speech, Bill Cummings shared his excitement, calling this Landers’ most ambitious festival yet. “Through the years, we’ve brought global excellence closer to our members. This time, we’re going even further—offering over a thousand premium European finds, from beloved brands to new discoveries you’ll love.”

Ambassador Utray and Director Gottein also highlighted the festival’s role in strengthening the bond between Europe and the Philippines, making this event not just a shopping experience but a cultural bridge.

Ambassador of Spain to the Philippines Miguel Utray celebrated the European Festival 2025 Grand Launch, emphasizing the vibrant influence of Spanish heritage in Filipino culture and cuisine.

Experience Europe Firsthand

The festival’s highlight is the European Festival Caravan, an in-store event that brings Europe to life. Step into a European-inspired marketplace filled with food stalls, exhibitor booths, and cultural activities. Indulge in free tastings of authentic European delicacies, explore exclusive travel deals for European destinations, and engage with organizations promoting European arts and culture.

The European Festival 2025 Grand Launch opened with a captivating Flamenco dance performance, setting the stage for a vibrant celebration of European culture, music, and traditions.

Adding to the charm, street artists will offer free caricature portraits to members with a minimum P500 single-receipt purchase from Landers Central, while Human Statues provide entertainment for all visitors.

Here’s where you can catch the European Festival Caravan:

  • Landers Arca South – March 7 to 9
  • Landers Nuvali – March 12 to 16
  • Landers Otis – March 19 to 23
  • Landers Arcovia City – March 26 to 30

Shop & Save on European Favorites

Alongside the caravan, The Biggest European Festival Sale runs from March 7 to 30, offering unbeatable discounts on premium European products. Enjoy up to 50% OFF and Buy 1 Get 1 deals on gourmet snacks, bath and beauty essentials, and household must-haves from Spain, Italy, the UK, Germany, France, and more.

Guests enjoyed free tastings of Prime Hydration Strawberry Watermelon from the UK and Chios Gardens Pink Lemonade from Greece—both available for sale at the European Festival 2025.

Exclusive Dining Deals

Food lovers can also enjoy special promos at Landers Central and Doppio, including:

  • P100 OFF on an 18” whole pizza (any flavor)
  • Jamon Creamy Truffle Pasta for only P170 (regular price: P189)
  • 50% OFF on Iced Spanish Latte

Be Part of the Biggest European Festival!

Don’t miss this chance to experience European wonders and enjoy massive savings on premium products. Sign up or renew your Landers Membership today to be part of the BIGGEST European Festival in town.

  • Premium Membership: P700
  • Business Membership: P1,200

Maximize your shopping experience with the Landers Cashback Everywhere Credit Card, where you can earn up to 5% cashback on all purchases, anywhere you shop.

See you at Landers European Festival—where your membership means MORE!

Written by Village Connect

In a world where free quarterly print and online publications rule, Concept and Beyond Publishing (formerly, Tesmarias Publishing) a publisher of Village Connect (VC) stands out as a pillar and a trailblazer, raising the bar for complimentary magazines with quality reads that are tailored to discriminating Filipino urbanites.

As a print and digital publication, VC strives to provide readers an insightful glimpse into the ever-changing business landscape through relevant dialogue and inclusive coverage of trending news, information, and lifestyle tidbits within (and outside) the metropolis.

On a bigger scale, VC identifies and promotes Philippine innovations in various industries and connects them with Manila’s young and upbeat populace.

Since its founding in 2011, VC emerged as a household and business name, with a monthly circulation of 50,000 copies distributed FREE in Metro Manila, VC is targeted toward select villages, multi-dwelling outfits (condominiums, serviced apartments), banks, and lifestyle facilities including salons, wellness institutes, and beauty and fitness centers. It is also exclusively carried by Figaro Coffee Shops in Metro Manila – truly living up to its goal of connecting villages and businesses.

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