Just after a grand opening in SM North Edsa, DECATHLON Philippines opened its fifth store in the monumental SM Mall of Asia. The “Phygital” (physical and digital) DECATHLON Pasay opened its door to a 1500-square-meter store that nests over 70 sports under one roof online and offline.
Sports For Every Juan
Powered by its purpose to sustainably make the benefits and sports accessible for the many, the Brand first opened in the Philippines through its flagship store located in Festival Mall, Alabang, and e-commerce platform, decathlon.ph in 2017. Just a year later, a branch in Pasig followed and by 2019, DECATHLON opened its first standalone store in Masinag, Antipolo. As it played through the pandemic, DECATHLON first opened in the North of Manila with its first concept store in SM North Edsa just last Last month.
“We want Decathlon to be the favorite sports brand of Filipinos,” says Hans Iff, CEO of DECATHLON Philippines.
“Thanks to the innovation and unbeatable value of our in-house brands, we can deliver top quality products to guarantee customer satisfaction,” shares Iff.
The sports retailer offers 5000 high-quality sports products for over 70 sports, and unbeatable customer service such as lifetime warranties, and competitive return and exchange policies. The Brand also caters to advanced players and innovation in sports.
New sports playgrounds in Pasay and North Edsa
2021 sparked a long-term partnership with SM Supermalls as DECATHLON quested North Edsa and Pasay to build and enter the sporting communities.
“Each DECATHLON Platform aims to make an impact on the local community through and for the love of sports.” shares Ian Reoperez, store manager of DECATHLON Pasay.
“And each person who discovers their love for sports within Decathlon walls is a win for each of us.” Reoperez also shared that customers can look forward to more online and physical sports events in line with the lightened COVID-19 restrictions.
DECATHLON fans can also enjoy seamless digital features in the new store. Next-day delivery and click-and-collect will be available thanks to the integration of the store to DECATHLON’s website. Membership will also be free for everyone. Reoperez shared that thanks to the team’s obsession with customer service, developments for easier shopping are on their way.
DECATHLON customers can also choose and enjoy Eco-designed sports products, items that are produced with lesser negative environmental impact, and Second Life items which are used sports items that are still in baseline working condition.
Reoperez assures that the Brand is coming up with more sustainable solutions to engage our customers to this mindset.