McCormick Unlocks the Magic of Umami with Umami Burst

Every Filipino cook knows the struggle of chasing that perfect timpla—the deep, savory taste that makes every dish complete. It’s not too salty, not too sweet, but just right. And now, McCormick Philippines, the global leader in herbs, spices, and seasonings, has finally unlocked the secret to that rich, mouthwatering depth: umami.

Introducing McCormick Umami Burst Seasoning Mix, the brand’s newest innovation that brings the “fifth taste” to every Filipino kitchen. Umami, the essence of savoriness, is what makes dishes taste fuller, deeper, and more satisfying. With McCormick’s Umami Burst, that signature flavor is now as simple as sprinkle, mix, and enjoy.

Crafted with McCormick’s signature blend of quality herbs and spices, Umami Burst enhances the natural flavor of any dish without overpowering it. Whether used for rice, noodles, soups, grilled meats, or even eggs, this all-in-one seasoning guarantees balance, richness, and convenience in every bite. Each 8g pack seasons up to 500g of meat and stays fresh for 18 months—perfect for everyday cooking or special feasts. Priced at only ₱78.90 for a bundle of 16 sachets, it’s a flavorful value that’s easy to love.

McCormick officially launched Umami Burst through a colorful, circus-inspired event titled “Get Set for A Flavor Explosion!”—a lively celebration that gathered food lovers, distributors, and influencers including Maymay Entrata, Luigi Muhlach, Chuckie Dreyfus, and The Lovey Life’s Elaine and Jeremy. Guests were treated to a sensory showcase of how Umami Burst can transform simple meals into extraordinary creations.

More than a seasoning, McCormick Umami Burst is an invitation to rediscover the joy of home cooking. It’s for families who crave authentic, satisfying flavors and for home cooks who want every meal to taste restaurant-worthy—without the hassle.

Finally, umami has McCormick. With Umami Burst, every dish becomes seriously rich, savory, and complete.

McCormick Umami Burst is now available in leading supermarkets, groceries, and online via McCormick’s official Lazada and Shopee stores. Watch the flavor come alive here: YouTube link.