
In an innovative fusion of art and technology, LG Philippines has partnered with National Artist for Visual Arts Benedicto “BenCab” Cabrera to introduce OLED technology to the BenCab Museum in Tuba, Benguet. This groundbreaking collaboration redefines the way visitors experience Filipino art, seamlessly blending traditional masterpieces with modern digital displays.
Where Art Meets Innovation
Stepping into the BenCab Museum, visitors are now welcomed by the LG OLED Posé, a 55-inch digital canvasthat enhances the presentation of Filipino artistry. With self-lit pixels, ultra-vivid colors, and an α9 Gen5 AI Processor 4K, the Posé ensures that every displayed artwork comes to life with unparalleled clarity. Its elegant design, wrapped in muted beige fabric, harmonizes with the museum’s sophisticated aesthetic, setting the stage for a next-level artistic experience.

Meanwhile, in the Larawan Hall, the LG OLED evo AI G4 redefines how art is displayed and appreciated. Equipped with an α11 AI Processor and Brightness Booster Max, it reveals intricate textures and vibrant hues with remarkable precision, dynamically adjusting to the room’s ambient lighting. Its One Wall Design seamlessly integrates with the museum’s curated collection, allowing traditional and contemporary artworks to shine side by side.
Bridging the Past and the Future
For LG Philippines’ Managing Director, Mr. Nakhyun Seong, this partnership is about empowering artists to explore new frontiers. “By integrating OLED technology into the BenCab Museum, we provide a platform where art and innovation intersect, creating new ways to inspire and engage audiences.”

BenCab himself is excited about the possibilities of digital art, saying, “LG’s OLED TVs introduce a fresh dimension to artistic expression, making it more immersive and accessible for today’s audiences. This partnership elevates how we showcase Filipino culture and creativity.”
Through this pioneering collaboration, LG Philippines and the BenCab Museum invite visitors to explore art in its most vivid and dynamic form, proving that technology can enhance, rather than replace, artistic tradition. Together, they celebrate Filipino ingenuity, ensuring that the nation’s artistic heritage continues to evolve and inspire future generations.