HAFFINESS Franchise Roadshow to Help MSMEs 

SM Supermalls, in partnership with the Association of Filipino Franchisers Inc. (AFFI) and the local government units, will roll out the HAFFINESS Franchise Roadshow at SM City Sta. Rosa Laguna on Friday, August 19. The roadshow aims to help Micro, Small, and Medium Enterprises (MSMEs) recover from the challenges brought about by the pandemic.

With the theme “HAFFINESS, happy and radiant thoughts”, the goal of the three-day HAFFINESS Franchise Roadshow is to connect aspiring entrepreneurs, OFWs, and retirees to franchisors. SM and AFFI will invite exhibitors, expert speakers, and partners to share information and development strategies to help MSMEs expand their businesses in the post-pandemic business climate.

As a staunch supporter of MSMEs, SM Supermalls has always committed to helping businesses bounce back and recover. The roadshow will showcase different franchise brands that potential franchisees can sample, visit, and explore.

Franchisees can also connect with the franchisors and consult with industry leaders. Attendees can also converge with business mentors and life coaches for mentoring and coaching about various franchises and other business-related topics.

The aspiring franchisees will also have exclusive access to executives who have succeeded in boosting their businesses and brands through one-on-one sessions.

Some of the exhibitors that will be present during the kick-off on Friday will include: Twice Tea, Esting’s Bellychon, Cleeneco, Mr. Dagupeño, Wendeli, Shania’s Manila, Tokyo Tempura, Siomai House, MyKartero, Unified Payment Center, Ricemart, Nakuyami, Avo Bravo, Umani, Rite Tea, Manila East Travel and Tours, El Bonitos Pizza and Healthy Meals PH.

In addition, from September 23 to 25, SM City Clark will host the second leg of the HAFFINESS Franchise Roadshow. To know more about the HAFFINESS Franchise Roadshow, visit

Written by Village Connect

In a world where free quarterly print and online publications rule, Concept and Beyond Publishing (formerly, Tesmarias Publishing) a publisher of Village Connect (VC) stands out as a pillar and a trailblazer, raising the bar for complimentary magazines with quality reads that are tailored to discriminating Filipino urbanites.

As a print and digital publication, VC strives to provide readers an insightful glimpse into the ever-changing business landscape through relevant dialogue and inclusive coverage of trending news, information, and lifestyle tidbits within (and outside) the metropolis.

On a bigger scale, VC identifies and promotes Philippine innovations in various industries and connects them with Manila’s young and upbeat populace.

Since its founding in 2011, VC emerged as a household and business name, with a monthly circulation of 50,000 copies distributed FREE in Metro Manila, VC is targeted toward select villages, multi-dwelling outfits (condominiums, serviced apartments), banks, and lifestyle facilities including salons, wellness institutes, and beauty and fitness centers. It is also exclusively carried by Figaro Coffee Shops in Metro Manila – truly living up to its goal of connecting villages and businesses.

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