Gloc-9 Celebrates Filipino Friendship and Culture in “Tara G!” Music Video

A familiar symbol of Filipino culture takes center stage as OPM rap icon Gloc-9 and online gaming platform GameZone bring music, friendship, and community together in the official music video of “Tara G!”

Unveiled at The Blue Leaf Events Pavilion in McKinley Hill, Taguig City, the music video premiere gathered members of the media, business partners, and content creators for a celebration of Original Pilipino Music and Filipino camaraderie. Gloc-9 performed the track live for the first time, following opening performances by fellow Asintada rappers Hero and Ramdiss.

At the heart of the music video is a creatively extended jeepney that serves as a powerful representation of Filipino unity. What begins as a simple invitation transforms into a colorful journey through familiar neighborhood streets, with the vehicle growing longer as more friends come aboard.

The concept captures the Filipino tradition of samahan and barkadahan, highlighting how shared experiences can strengthen friendships and create meaningful connections. Through its imaginative storytelling, the music video transforms an everyday mode of transportation into a symbol of belonging.

For Gloc-9, the project goes beyond creating another musical collaboration. The celebrated rapper wanted audiences to experience the warmth and excitement of being part of a close-knit group of friends.

“Kapag narinig mo ang ‘Tara G!,’ alam mo na agad. Kapag may tumawag, alam mong may lakad o may ganap ang barkada. Iyon ang gusto kong maramdaman ng manonood sa video — na talagang kasama ka sa barkada,” Gloc-9 shared.

Released globally on October 30, 2026, “Tara G!” serves as the official soundtrack of GameZone’s “Tara G! Sama Tayo!” campaign, drawing inspiration from the Filipino tradition of gathering with family and friends over card games.

GameZone spokesperson Ava Castillo emphasized the importance of collaborating with a Filipino artist whose music reflects the everyday experiences and realities of Filipinos.

The partnership also provides Gloc-9 with an opportunity to advocate responsible gaming. The rapper emphasized the importance of setting personal limits and ensuring that entertainment does not come at the expense of one’s well-being or relationships.

By combining contemporary de Filipino music with cultural imagery, the collaboration presents a creative interpretation of friendship, community, and responsible entertainment.

The official “Tara G!” music video is available on GameZone’s Facebook page and YouTube. The song can also be accessed through Spotify, Apple Music, YouTube Music, Amazon Music, and Deezer.