
Camella ushered in the yuletide season with a radiant celebration that brought together families, neighbors, and homebuyers in a nationwide Christmas Tree Lighting and Homecoming Fair—an inspiring tribute to Filipino tradition, togetherness, and the enduring dream of owning a home. Across Camella’s vibrant communities, the night shimmered with glowing parols, joyful music, and heartfelt reunions, transforming each neighborhood into a beacon of hope and holiday cheer.
As dusk settled, strings of lights blinked to life and children’s choirs filled the air with carols that stirred both nostalgia and excitement. Guests arrived holding mini parols—symbols of gratitude and unity—which collectively formed a constellation of soft, moving lights around every towering Christmas tree. Through live video links, communities from Luzon to Mindanao connected in a synchronized countdown, creating a rare moment of nationwide togetherness. When the switch was finally flipped, thousands of lights burst into brilliance, illuminating streets, parks, and open spaces as fireworks signaled the official start of the season.

But the celebration extended far beyond spectacle. After the lighting, families shared warm plates of puto bumbong and bibingka, sipped hot chocolate and salabat, and explored holiday pop-ups buzzing with local artisans and homegrown entrepreneurs. Kids spent the evening crafting ornaments and writing wish-filled letters, filling the fairgrounds with laughter and creativity—proof that Camella communities thrive not just through homes, but through relationships nurtured over time.
The festivities continued with the much-anticipated Camella Homecoming Fair, a heartwarming extension of the brand’s commitment to welcoming Filipinos home—wherever they may be. Exclusive holiday promos delighted homebuyers, including complimentary kitchen appliances and a special gift certificate for overseas buyers and investors: an overnight stay for two at Brittany Hotel Global South. These tokens reflected Camella’s long-held promise of comfort, care, and a warm homecoming for every Filipino family.

Through its annual Home for the Holidays campaign, Camella reaffirms its mission of building homes that embrace hope, heritage, and belonging. With communities in 49 provinces and 147 cities and municipalities, Camella continues to shape places where Christmas shines brightest—right at the heart of home.


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