A Fresh Take on Everyday Asian Cooking

Good Life, a beloved kitchen staple in Filipino households, is redefining the way we experience Asian cooking at home with a fresh new look that celebrates both style and substance. Now sporting sleek packaging adorned with a distinctive gold ribbon, the brand’s updated design speaks to its premium quality—something Filipino families have come to trust in every meal.

According to Senior Brand Manager Kristine Domingo, the transformation goes beyond appearance. “While the new packaging reflects sophistication, what truly matters is that we continue to provide high-quality ingredients that empower every home cook,” she said. For Good Life, cooking is more than just a daily task—it’s a meaningful act of care and celebration shared around the table.

From comforting noodle soups to festive pancit dishes, Good Life products make it easy to recreate the rich, flavorful experiences of Asian cuisine without the complexity. With a wide array of pantry staples—vermicelli, egg noodles, oyster sauce, sesame oil, bread crumbs, and more—home cooks can confidently prepare restaurant-quality dishes for both everyday meals and special occasions.

The lineup includes Good Life Premium Vermicelli, made from real potato starch for smooth, firm noodles perfect for pancit and stir-fries. For everyday cooking, there’s the Regular Vermicelli made from pea and potato starch, delivering just the right bite in soups and saucy dishes.

For noodle lovers, Good Life Egg Noodles offer a healthier choice—made with real eggs and steamed, not fried—bringing chewy texture and delicious flavor to Filipino favorites like Pancit Guisado. Meanwhile, their Sesame Oil and Premium Sesame Oil, crafted from toasted and cold-pressed sesame seeds respectively, add authentic Asian aroma and depth to any dish.

If you’re craving something crispy, Good Life Bread Crumbs, made with advanced Japanese processing techniques, create the perfect golden crunch for fried classics like tempura and tonkatsu. And of course, no Asian pantry is complete without Good Life Oyster Sauce—a savory, thick blend made with real oyster extract that brings sweet and salty harmony to stir-fries and marinades.

At its heart, Good Life isn’t just about great ingredients—it’s about inspiring joy, connection, and abundance through food. With its refreshed look and the same commitment to quality, Good Life continues to be every Filipino cook’s reliable partner in bringing loved ones together over meals made with care.