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PlayTime Deepens Ties with PMPC, Proud Sponsor of the 2024 Star Awards for Music

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PlayTime, the Philippines’ leading online gaming and entertainment platform, reaffirmed its commitment to supporting Filipino artistry by sponsoring the prestigious 2024 Philippine Movie Press Club (PMPC) Star Awards for Music on October 27. The collaboration highlights PlayTime’s dedication to elevating entertainment by championing talents in the local Movie, TV, and music industries.

Ahead of the star-studded event, a formal agreement solidified the ongoing partnership between PlayTime and PMPC. “This partnership goes beyond just one event—it’s a long-term collaboration to support Filipino talent,” shared Jay Sabale, Senior PR Manager at PlayTime.

The awards night, held at the RCBC Theatre in Makati City, brought together industry icons and fans to celebrate the year’s most outstanding achievements in music. PlayTime, represented by its Binibini ambassador Samantha Viktoria “Sam” Acosta and Media Coverage Lead Rico Navarro, took center stage in presenting cash prizes to several honorees, including:

  • Gary Valenciano – Pilita Corrales Lifetime Achievement Award, Collaboration of the Year
  • Flow G – Rap Artist of the Year
  • Kris Lawrence – Male R&B Artist of the Year, Male Shining Star of the Night
  • Ogie Alcasid – Male Recording Artist of the Year
  • Homer Flores – Levi Celerio Lifetime Achievement Award
  • Bilib – New Male Group Artist of the Year


Adding to the evening’s excitement were the PlayTimeKada brand ambassadors, who delighted attendees with exclusive giveaways and entertainment.

With its sponsorship of the PMPC Star Awards for Music, PlayTime further cements its role as a key supporter of the Philippine entertainment industry. Looking ahead, the company is eager to continue creating opportunities to celebrate and uplift Filipino talent.

Written by Village Connect

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As a print and digital publication, VC strives to provide readers an insightful glimpse into the ever-changing business landscape through relevant dialogue and inclusive coverage of trending news, information, and lifestyle tidbits within (and outside) the metropolis.

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