40 Years of SM Markets: A Celebration that Keeps on Giving

For four decades, SM Markets has been more than just a grocery—it has been part of every Filipino’s daily life, from quick weekend errands to grand family feasts. This year, as it celebrates its 40th anniversary, SM Supermarket, SM Hypermarket, and Savemore continue to express heartfelt gratitude to loyal shoppers by turning everyday shopping into a season of rewards, surprises, and cheer.

A Legacy of Everyday Value

Since opening its first store in 1985, SM Markets has stood as the go-to destination for quality, affordability, and convenience. What began as a simple supermarket chain has evolved into a nationwide network that brings comfort and savings to millions of Filipino families. As the brand marks this milestone, it reaffirms its promise: to make shopping not only practical but joyfully rewarding.

The Anniversary Treats Continue

To thank its customers, SM Markets is rolling out anniversary exclusives such as the 4+1 bundles, free items, and extra SMAC points—giving shoppers up to 40 bonus points at SM Hypermarket and 10 points at SM Supermarket and Savemore until November 15. Online shoppers aren’t left behind either—those who shop at smmarkets.com.ph can receive a free item with a minimum ₱1,500 purchase of anniversary promo items.

Adding to the excitement is the limited-edition Ron Turon Charm Keychain Collection, a collectible that quickly became a hit after its launch in September. SMAC members can still score this exclusive charm with every ₱1,000 purchase of participating products in selected stores through special weekend schedules.

Holiday Cheer is Here

As SM Markets closes its 40th year, it’s also opening the doors to Christmas. Festive deals include Buy 2 Siopao for ₱50, Buy 2 Turon with Langka for ₱40, and bundled grocery rewards such as free SM Bonus products and even the beloved SM Bonus Pear-Shaped Ham on select weekends through November.

In select stores, SMAC members can enjoy exclusive perks like ₱100 discount coupons, special BBQ Master bundles, and more rewards with minimum purchases—proof that at SM Markets, every peso spent brings more value home.

Gifts that Keep on Giving

To make gift-giving easy, Christmas Baskets start at ₱399, paired with Mix & Match, Buy 3, Get 1 Free, and Buy 1, Get 1 Free offers on home essentials and festive favorites until December 31, 2025.

Thank You for 40 Years

More than a celebration, SM Markets’ 40th year is a tribute—to every shopper, family, and community it has served. With its signature blend of affordability, convenience, and heart, SM Markets continues its journey of giving more for every Filipino home—this season and beyond.

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