Village Connect
MANILA, Philippines — The new year is set to begin with an exciting celebration of fitness, determination, and community as DailyFix Power Run returns on January 10, 2027, at the SM Mall of Asia Complex, promising a bigger and more engaging running experience for Filipinos.
Following the successful debut that attracted 5,000 participants in January 2026, DailyFix is preparing to transform its annual running event into a much-anticipated tradition that encourages healthier lifestyles and brings together people of different ages and fitness levels.
Organized in partnership with RunRio, the 2027 edition introduces a challenging 16-kilometer race alongside its returning 10K, 5K, 3K, and 1K Dog categories, ensuring opportunities for competitive athletes, recreational runners, beginners, and pet lovers.
The newly introduced 16K distance is expected to attract experienced runners seeking greater endurance challenges, while the shorter categories provide accessible opportunities for individuals beginning their fitness journeys or returning to regular physical activity.
Meanwhile, the 1K Dog category adds a playful dimension to the event, allowing fur parents to share an enjoyable outdoor experience with their four-legged companions.
Beyond competition, DailyFix Power Run aims to promote the importance of consistency, personal improvement, and building meaningful connections through physical activity.
The inaugural event demonstrated how organized running activities can inspire individuals who previously considered themselves non-runners. Several participants described their experience as both rewarding and motivating, encouraging them to pursue more active lifestyles.
Kristine Dela Cruz, among those who joined the first edition, expressed enthusiasm for the event’s return, describing it as a “must-wait” and “must-join” running experience.
For DailyFix, the initiative reflects its broader commitment to supporting everyday wellness through nutritious food choices and active living.
The brand offers Granola and Trail Mix selections designed to complement busy lifestyles, providing convenient breakfast and snacking options for individuals balancing work, family responsibilities, and fitness activities.
Abigail Ng-Reyes, Vice President for Marketing of Fly Ace Corporation, emphasized that the overwhelming response to the inaugural race inspired the company to expand its vision.
“Last year’s DailyFix Power Run showed us how ready Filipinos are to move, challenge themselves and celebrate milestones together,” Ng-Reyes said.
She explained that the brand hopes to establish the event as one of the country’s most anticipated running celebrations at the beginning of each year.
Ng-Reyes also highlighted the growing preference for sustainable fitness habits rather than short-lived, high-intensity routines, emphasizing that meaningful progress begins with simple, consistent actions.
With RunRio bringing its expertise in race organization and community engagement, DailyFix Power Run 2027 is positioned to deliver another memorable experience.
Registration is now open through Race Roster, where interested participants can select their preferred race categories.
As Filipinos prepare to welcome 2027, DailyFix Power Run offers an opportunity to begin the year with renewed energy, shared determination, and a commitment to healthier living.
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