Village Connect
For generations, Filipinas have turned to Myra not just as a beauty brand, but as a quiet companion in their journey toward self-confidence. In a world of fleeting trends and ever-changing beauty standards, Myra has remained steady—grounded in a belief that real glow is timeless because it starts from within.
This philosophy came to life in a new and inspiring way with the opening of the Myra House of Glow, an immersive space that celebrates what it truly means to feel beautiful, confident, and empowered. More than a launch event, it marked a milestone in Myra’s more than 40-year legacy of helping women care for themselves inside and out.
The House of Glow introduced Myra’s expanded Glow range, thoughtfully developed for the modern Filipina who seeks visible results without compromising care. At its core are Myra’s trusted Beauty Vitamins, now woven into a complete lineup of accessible, effective solutions—from skincare essentials to ingestible supplements. Each product addresses real skin concerns, whether it’s dullness, dryness, uneven tone, or the need for long-lasting hydration and protection.
From gentle exfoliating essences and brightening serums to advanced body lotions, glow-up soap bars, and Myra’s first radiance supplement, the range reinforces one message: glow is not about perfection, but about health, consistency, and self-belief. Together, these innovations reflect Myra’s long-held conviction that beauty should feel good, look natural, and fit seamlessly into everyday life.
Inside the House of Glow, this message was brought to life through interactive, Instagram-worthy zones designed to spark joy and self-expression. Guests moved through vibrant spaces like the Glow Runway, Glambot, and Mirror Room—each encouraging them to see themselves in a more confident light. Along the way, personalized skincare tips and glow cards turned the experience into both a celebration and a learning journey.
The evening unfolded with warmth and humor, hosted by Baus Rufo, and enriched by a Glow Talk featuring beauty creator Bianca Ferro and Miss Universe Philippines 2019 Gazini Ganados. Their insights reminded guests that caring for skin is also about care for self—physically, mentally, and emotionally.
As music filled the space and conversations flowed, the House of Glow became what Myra envisioned it to be: a home for confidence, connection, and empowered beauty. Through #MyraHouseOfGlow, Myra reaffirmed its role as a trusted partner for Filipinas—supporting them as they embrace who they are and who they are becoming, glowing proudly from the inside out.
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